brentley.com

A very insightful commentary on the VA Killer by Cintra Wilson at the Huffington Post. She says it all really. So, can we move on now, it was just viral marketing , nothing else to see here folks

Celebrity 2.0: Fame Kills

Our society, via our mainstream media, rewards important people with attention. Positive or negative - doesn’t matter which. Attention is the currency in a world with too many people - whoever arrests the news cycle long enough to make themselves the topic, wins.

Cho, the VA killer, wanted the world to stop and pay attention to him… and the world did exactly that.

Even the president stopped what he was doing to attend to the tragedy.

Cho played the media perfectly: he knew what kind of chum he’d need to make a shark-frenzy… and the media went wild. Cho predicted this response - he knew how big he’d be in death: he was a big fan of the famous Columbine killings. Cho, between shootings, and presumably still adrenal, took a break from slaughtering innocents to send his extensively prepared press-package to NBC: his “multimedia manifesto,” containing at least six days of video footage, and self-styled Taxi Driver-esque publicity shots. FULL ARTICLE

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